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What actually changed

Real projects, with the brand named and the numbers attributed. What they needed, what we made, and what happened next.

Protectorking project

ProtectorkingConsumer tech, Germany

A catalogue of products that are, by design, invisible

Protectorking sells screen protection for hundreds of devices. Every product is a transparent sheet of glass, and none of them can be usefully photographed.

40+
Device models visualised
3 years
Continuous working relationship
0
Photoshoots required, across the range
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JAH project

JAHPro AV hardware, United States

A pro AV catalogue built from geometry, not photography

JAH sells LED walls, moving heads and line arrays. It is hardware that ships on pallets and gets flown over an audience, and none of the imagery here came from a camera.

20
Renders in this delivery set
3
Product categories covered
0
Photoshoots required, across the set
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Rolio project

RolioComputer accessories, Netherlands

A product modelled from a phone video, not a spec sheet

Rolio needed catalogue images for a Bluetooth adapter. What arrived was seventeen seconds of handheld footage of someone turning the antenna on a desk.

17
Seconds of client reference video
0
Samples shipped to a studio
4
Camera angles from one model
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Karma Fitness project

Karma FitnessFitness equipment, United Kingdom

A product built from nothing but its own print file

Karma Fitness sent one PDF. It was the artwork that gets printed on the mat, flat, with no product, no photograph and no dimensions attached.

1
File supplied as the entire brief
6
Colourways built from one model
0
Mats shipped to a studio
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